Get SaaSy in 10 Steps: a Winning SaaS Product Development Guide
This was quite a painful realization for the teams at MindK. As a SaaS development company, we had to change more processes i...
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How to Implement Lean Software Development: 5 Best Practices
Who doesn’t want to eliminate unproductive operations, reduce costs and development time, improve product quality, and ...
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Four Opportunities Digital Transformation Brings to Advertising
At MindK, we have been developing software solutions for advertising and marketing for years and see how client requests in t...
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4 Use Cases of IoT in the Energy Industry
The Internet of Things (IoT) can be applied in the energy sector both for energy supply, transmission, distribution, and dema...
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Digital Disruption in the Energy Industry: Will Oil and Gas Become Obsolete?
This is hardly the first energy shift that oil and gas companies have encountered, but this one is unlike any other. In the p...
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Future of Energy: Technology Solutions to Achieve Carbon Neutrality by 2050
The energy sector is the key to mitigating the worst effects of climate change, as it accounts for roughly three-quarters of ...
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Europe Energy Crisis and What Tech Startups Can Do About It
We at MindK have been developing software solutions for more than a decade, but we haven’t seen such high demand for energy...
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Digital Transformation in Education: Redefining the Experience of Everyone Involved
Several years ago, developing digital solutions for e-learning was mostly about streamlining the learning workflows and autom...
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Digital Transformation in Financial Services: How the Industry Is Changing
Hard to believe? Right now, only 30% of financial companies are implementing a digital transformation strategy. This means th...
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AI-Based Resume Screening: Does Your ATS Need It?
We implemented AI-powered mechanisms when developing custom recruitment solutions for our clients. In this article, we’ll e...
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Advertising Technology: Why Agencies Go For Custom Software
Lack of transparency If you look at the number of solutions available in the digital advertising technology sector, yo...
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Ad Fraud Detection: How to Fight Fraud in Advertising
It represents 10% of the global ad market size making ad fraud one of the most expensive problems for advertising. That’s w...
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Programmatic Advertising Challenges and Opportunities for Tech Companies
The market for programmatic advertising keeps on growing in leaps and bounds by opening huge opportunities for marketers. Glo...
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OTT Attribution: How It Works and How to Implement It
There are analytical criteria and measurements that can help, and attribution is one of them. Attribution tools for digital a...
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CTV and OTT Advertising: How It Works, Trends and Challenges
Unfortunately, quite often people misunderstand these terms, which may cause serious confusion when it comes to advertising. ...
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Big Data in Advertising: How AdTech Is Changing
At MindK, we develop digital solutions for different companies and noticed that the next challenge most of our clients are se...
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Ad Tech Industry Overview: Everything You Need To Know Today
The spendings on digital advertising grew up to 12% in 2020 despite the pandemic. This is not surprising. Would such giants l...
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How to Create a FinTech Startup That Will Thrive
Most traditional banks and other financial institutions can’t keep pace with changes in technology and customer needs. ...
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Getting Ahead With Fintech Trends in 2025
The popularity of FinTech solutions keeps on growing, and one cannot but take advantage of it. In the UK, for example, using ...
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7 Construction Management Software Requirements That Really Make The Difference
A construction project management software is virtually the most important tool (or set of tools) among other softwares used ...
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